January 30, 2018

Re-connecting to Customers with Digital Signage Kiosks

There are a number of uses for indoor digital signage aside from simply advertising. Yes, digital kiosks are effective at advertising and you should absolutely use them for that. You’re missing some of the opportunity to connect with customers if you’re only using them for advertising, though.   Keep in mind that in today’s world, […]
January 29, 2018

Maintaining Digital Signage in Winter

Outdoor digital signage in Chicago gets exposed to some pretty harsh winter elements. The cold, snow, freezing rain, and ice can all impact digital signage. For that matter, it does a number on traditional signs, too. Digital signage is a great investment, but an investment should be monitored and protected.   Digital Signage in Winter […]
January 26, 2018

Use Your Digital Signage to Inform

Use your digital signage to convey information. Some of the best advertising isn’t really about convincing people why they should get something. It’s about why you like it and find it interesting, or cool, or useful.   The Grocery Store Example   Think of it this way, using an example we’re all familiar with: a […]
January 25, 2018

Partner to Monetize Digital Signage in Chicago

Digital signage in Chicago is a terrific way to advertise your business. People’s attention is captured by digital signs in a way that it isn’t captured by traditional signs anymore. We’re trained to see digital screens in the world, and our eyes will prioritize reading moving and changing images over static ones.   Monetizing Your […]
January 24, 2018

Why Access Control is Necessary for Offices

Access control for offices is an idea that’s quickly gaining steam. Businesses have realized that offices are completely different than they used to be. Today, they traffic in unreal amounts of data. From private information to financial data, there’s so much more at stake. While cyber security is increasingly important, much of the personal data […]
January 23, 2018

6 Tips to Get the Most Out of Motion-Detection Security

Intrusion detection systems are resilient. They incorporate a number of tools that can help keep you safe. Some of these tools can be motion-based. You can have motion detection alarms and motion detection CCTV cameras. There are some ways to make these systems even more effective than they already are. Think of this as making […]
January 22, 2018

How Does a Hold Up Alarm Work?

We talk a lot about how using hold up alarms in Chicago keep your business safe. They’re one of the best investments you can make. Not only do they protect your business, they protect the people in your business – both employees and customers alike.   Placement   Hold up alarms should be placed where […]
December 21, 2017

Design Tips for Digital Signage: Visual Hierarchy

When we look at a sign, our brains try to figure out what part of it to prioritize first. Is it an image? A phrase? A certain color? In designing advertising for digital signs, you need to plan the sequence for what catches a passerby’s eye first, and where it leads. Visual Hierarchy This is […]
December 20, 2017

Design Tips for Digital Signage: Font Matters

Digital signage in Chicago is deeply effective – when it’s used right. There are a number of simple mistakes businesses make when it comes to image choice, color, and especially font. Let’s look at that last one. You’d think any font in digital signage would work. After all, it’s plastered several yards up on a […]